NatGeoWild

Global Rebrand 

2018


The underlying premise was to keep the current tone of voice for NatGeoWild, in a fresh and modern redesign bringing it closer to NatGeo channel as a core branding.

We reinterpret the main elements in a unique and functional way for the Wild spirit. Enjoy it!

NatGeoWild is:

Textured / Colorful / Stimulating / Closer / Immersive / Natural / Visceral